The Swag

The Swag at The Ideal Sunday


Founded by Peita in 2016 The Swag are producers of eco friendly lunch bags that protects your fruit and veggies, hydrates yet hold moisture away from produce and allows it to breathe. Growing up on an acreage north of Sydney, Australia, surrounded by nature sustainability and reducing food waste became a core value of Peita's from an early age. As she became a wife and mother, she felt a tremendous amount of guilt around how many rotting fruit and veggies she threw out every day from the fridge.

Realising that plastic packaging was suffocating the produce and making it sweat, Peita set out to find a sustainable and natural solution and after many trials the answer lies in The Swag.